Case studies
Results, measured in sales.
Every case is told with the booking system's numbers, not the ad platform's. Brand names are anonymized to protect client confidentiality.
Anonymized
Flight tickets · An OTA (anonymised) Read the case
POAS from 1.2x to 1.9x with margin-based bidding
Profitable growth for a flight OTA by switching conversion value to margin.
POAS1,9x+0,7
CPA₺212−9%
Anonymized
Villa rentals · A villa rental company (anonymised) Read the case
3× leads with click-to-WhatsApp campaigns
Reels + WhatsApp flows tripled villa booking enquiries.
Leads3x+200%
CPL₺96−41%
Figures refer to sample periods; results vary with account structure, season and budget.
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